Develop and execute a comprehensive online sales strategy for Mobile, HBB, and DTV aligning with overall business goals
Identify and evaluate new opportunities for online sales growth, staying abreast of industry trends and market demands. Objective and visionary strategizing with the use of trend analysis, customer insights, cost benefits information and leveraging internal competencies and strengths.
Work closely with business units responsible for mobile Services, fixed lines, home broadband, fiber optic, and television services and drive their offerings across both internal and external digital platforms.
Collaborate with product managers, marketing teams, and IT professionals to ensure a cohesive online presence for all services
An ability to envision an eco-system play instead of stove pipe silo approach when engaging in collaborations with cross functional and other related stake holders.
Utilize analytics and market data to identify trends, track sales performance, and make data-driven decisions for continuous improvement
Ensure key conversion factors such as price parity are monitored and used in internal pricing strategy, applying price elasticity, price point alignment with segmented audiences and aligning strong conversion drivers such as payment discounts, easy payment schemes, loyalty redemption options etc to ensure the best prices in the market Collaborate with customer support teams to ensure a seamless online customer experience, addressing any issues promptly and effectively.
Deploy exciting and engaging campaigns to drive the conversion and achieve the e-sales
Implement strategies to enhance customer satisfaction and loyalty across the e-sales E2E process
Recruit, train, and manage high-performing team members who are geared to deliver the desired KPIs
Entry Requirements
Entry Requirement
Bachelor’s degree in Business, Marketing, or a related field
MBA would be an added advantage
Proven track record of successfully driving online sales in digital platforms.
Strong understanding of mobile devices, fixed lines, home broadband, fiber optic, and television services can be a plus point
Data driven, agile, result oriented mindset
Ability to work with data and apply growth hacking to drive sales conversion
