Brand Manager – Digital Brands!

Job Description

Are you passionate about digital marketing and brand management? Do you aspire to work with one of the most technologically advanced and innovative financial institutions in Sri Lanka? Here’s your chance to join the Most Awarded Bank in Sri Lanka, recognized globally and ranked among the Top 1000 Banks in the World.

We are seeking a Brand Manager – Digital Brands to drive our digital branding strategies and contribute to our journey of excellence.

Job Profile

• Develop brand strategies for digital products, ensuring alignment with company goals and market trends.
• Plan and execute marketing campaigns, working with internal teams and external agencies for content creation and activation.
• Monitor brand performance through analysis, adjusting strategies to meet KPIs.
• Manage marketing budgets, ensuring efficient allocation of resources for campaigns.
• Create and oversee marketing materials such as digital content, commercials, press releases, and promotional materials.
• Collaborate with product teams to communicate new features and product updates.
• Monitor competitors and market trends to identify opportunities for brand differentiation.
• Report on marketing activities quarterly and annually, providing insights and performance analysis.

Applicant’s Profile

• Bachelor’s degree in Marketing, Digital Marketing, Business Administration, or any related field.
• 5+ years of experience in brand management, with a focus on digital brands, including at least 2 years in a managerial role leading marketing efforts for digital products.
• Strong understanding of digital marketing tools and platforms.
• Proven ability to develop and execute brand strategies and marketing plans.
• Strong analytical skills for evaluating campaign performance.
• Excellent communication and project management skills.
• Ability to collaborate effectively with internal teams and external agencies.

Why Join Us?

The successful candidate will receive an attractive remuneration package benchmarked with leading financial institutions.

How to Apply

Interested candidates are invited to apply for this position by visiting our corporate website:

👉 www.combank.lk
Navigate to: Careers → Open Positions → Brand Manager – Digital Brands

Don’t miss this opportunity to be part of a dynamic team driving innovation in the banking industry!

Commercial Bank of Ceylon PLC – The Future is Yours!